Threshold Photography

I was thrilled to help out my former college suite mate with branding her growing photography company several weeks ago, and even more so with the final products. Since I am usually working in the space of whimsical invitations, it’s nice to have a little challenge that gets me thinking in different creative ways.

With a name like “Threshold Photography,” it was hard not to play off the wording when it came to the main logo design. From there, we branched out with different icons and script formats to give her several options for her website and social media usage. Purple is one of Shelby’s favorite colors, so naturally that the starting color, with other dusty complimentary shades.

Check out Shelby’s photography here.